THE BLUE STAR PLAYBOOK
Insights and inspiration on all things Premium Sports Apparel and Equipment

What I Saw in Iowa: Coaches, Purpose, and the Courage to Become
Blue Star Sports Apparel owner Justine Burdette shares reflections on leadership, ego, and true purpose from the 57th annual Iowa Coaches Clinic.

The Value of Attending Clinics
Discover the benefits of continuing education and networking at coaching clinics, plus a list of top Midwest track and cross country associations.

All-School Deals, Real Talk: What Coaches Should Know (and What You’re Allowed to Ask For)
Are you locked into an all-school apparel contract? Learn why track and cross country coaches often still have the freedom to choose custom team uniforms.

From Being Coached to Becoming One: What Running, Legacy, and Love Are Teaching Me Now
Blue Star owner Justine Burdette shares her journey from student-athlete to coaching Girls on the Run, reflecting on legacy and what makes a team.

Another Weekend, Another Clinic: Why Showing Up Still Matters
Reflecting on consistency, legacy, and the power of showing up year after year for Michigan’s dedicated track and cross country coaches.

Tales from the Road: What the Miles Are Teaching Me This Season
Blue Star Sports Apparel owner Justine Burdette shares reflections on leadership, resilience, and connection from a winter on the road meeting coaches.